Enthusiasm

Year 1;
Okay so you think that you are really going to be the owner of a great business, making lots of money and giving you the life you that you have always desired. If you work hard and keep going there is a chance, a small chance that this may happen, but in the great scheme of things it is unlikely.

Most businesses fail in the first five years; in fact out of the 10 business that start up today in ten years there will only be one left. Now all ten companies start out wanting to be still around in the future and all ten invest the same amount of energy and money into their ventures with a view to being there. In the unlikely event that two survive it will not be through skill and knowledge but more like luck that keeps them there.
So let's refocus our aims a bit closer to home this is not taking the long view but something like one year as most people who usually don't know what they want for lunch the same day may not be able to cope with? I ask the question where is your one year plan if you don't have a ten year plan?